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Definitions - SERPs - 2/9/2005

SERPs - short for "Search Engine Results Pages". SERPs are the results of searches in search engines, and they often include search results from three sources:

  • Pages that have been spidered - also known as Organic Search results

  • Paid Listings

  • Categorized listings - listings entered by a human into specific categories


The goal of most websites is to appear on the first or second SERP in most search engines, as it has been shown that over half of all internet searches are abandoned after viewing the first two SERPs.

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About the Author: Netensify is an extremely effective internet marketing firm that works tirelessly to increase market share and profits for it's clients. Unlike most marketing firms, Netensify's staff have in-depth knowledge of all of the technical aspects of search engines, web site development, and marketing technologies, allowing them to deliver outstanding results.

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